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A Semi-automated Negotiation Process to Improve the Usability for Online Marketplaces
Aizu-Wakamatsu City, Fukushima, Japan October 16-October 19
DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/CIT.2007.937th IEEE International Conference on ...
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Lung Ngai, Phil Mak, Wan-Cheng Ni, Lian-Chen Liu, Cheng Wu, "A Semi-automated Negotiation Process to Improve the Usability for Online Marketplaces," Computer and Information Technology, International Conference on, pp. 253-258, 7th IEEE International Conference on Computer and Information Technology (CIT 2007), 2007.
 
 
BibTex
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@article{ 10.1109/CIT.2007.93,
author = {Lung Ngai and Phil Mak and Wan-Cheng Ni and Lian-Chen Liu and Cheng Wu},
title = {A Semi-automated Negotiation Process to Improve the Usability for Online Marketplaces},
journal ={Computer and Information Technology, International Conference on},
volume = {0},
year = {2007},
isbn = {0-7695-2983-6},
pages = {253-258},
doi = {http://doi.ieeecomputersociety.org/10.1109/CIT.2007.93},
publisher = {IEEE Computer Society},
address = {Los Alamitos, CA, USA},
}
 
 
RefWorks Procite/RefMan/Endnote
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TY - CONF
JO - Computer and Information Technology, International Conference on
TI - A Semi-automated Negotiation Process to Improve the Usability for Online Marketplaces
SN - 0-7695-2983-6
SP253
EP258
A1 - Lung Ngai,
A1 - Phil Mak,
A1 - Wan-Cheng Ni,
A1 - Lian-Chen Liu,
A1 - Cheng Wu,
PY - 2007
VL - 0
JA - Computer and Information Technology, International Conference on
ER -
 
Lung Ngai, Tsinghua University, Beijing, China
Phil Mak, Tsinghua University, Beijing, China
Wan-Cheng Ni, Tsinghua University, Beijing, China
Lian-Chen Liu, Tsinghua University, Beijing, China
Cheng Wu, Tsinghua University, Beijing, China
Online marketplaces leverage information technology to bring together buyers and sellers, with greater effectiveness at massive scales; however, conflicts related to product prices are usually the bottlenecks of trading efficiency within these online marketplaces. An Embedded negotiation support function allows buyers and sellers to negotiate product prices via system interfaces; hence it would lead to greater trading efficiency. However, traditional negotiation process demands lengthy user engagement time with complicated procedures. A semi-automated negotiation process is proposed to reduce the human engagement time with simple procedures. Experimental results show that, the new approach will not damage the original negotiation success rate. In the future, it is important to implement an actual semi-automated negotiation support system for further evaluations.
Citation:
Lung Ngai, Phil Mak, Wan-Cheng Ni, Lian-Chen Liu, Cheng Wu, "A Semi-automated Negotiation Process to Improve the Usability for Online Marketplaces," cit, pp.253-258, 7th IEEE International Conference on Computer and Information Technology (CIT 2007), 2007
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