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Mobile User Drop Out Ratio Observation with Time zone and Day-of-week Regularity Analysis
Seoul, Korea April 26-April 28
DOI Bookmark: http://doi.ieeecomputersociety.org/10.1109/MUE.2007.1542007 International Conference on Mult ...
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Toshihiko Yamakami, Research and Development, ACCESS, Japan
The mobile Internet fills the gap between 24-hour user behavior and Internet clickstreams. The mobile-Internet specific methodology to capture the user behavior characteristics is on the hot research agenda. The long-term stability of the mobile user behavior characteristics is still unexplored. The author proposes a method to identify the user behavior patterns using transition pattern clustering over a long span of time. The author gives an exploratory analysis to find best-fit threshold value to identify regular user behaviors with a 3-month transition patterns. From this observation, the day-of-week behavior gives better indication compared to that of time zone-based one.
Citation:
Toshihiko Yamakami, "Mobile User Drop Out Ratio Observation with Time zone and Day-of-week Regularity Analysis," mue, pp.857-861, 2007 International Conference on Multimedia and Ubiquitous Engineering (MUE'07), 2007
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